Vinofaktur Vogau

“Das Genussregal” is an oversized wine rack of relishes. This rack is 60 m long and 12 m high along the road and is the new landmark that attracts attention. The rack is filled with overseas containers. Their labelings and paintings refer to products delivered from all over Styria. The exhibition focuses on the tasting of the regional products. Various types of information transmission about the specific products, producers and the local Styrian environment is available to the visitors in an interactive and entertaining form. Several different approaches of knowledge transfer have been combined to create a new form of exhibition.

A project by BWM Architekten

Photos: Rupert Steiner

processed by: BWM Architekten

Location: Vogau, Austria

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