Fair Stand Shoe Fashion Group Lorenz

Fair Stand GDS-Düsseldorf

Planning and implementation of a fair stand for the new positioning of a com- pany covering 4 sub-companies. A huge volume serves as an outstan- ding presentation of the top brand. The semitransparent skin incorporates the subsidiaries into the entire volume still respecting their autonomous identity and atmosphere. The floors and presen- tation furniture are unified by colour and material allowing the exhibited products to stand out.

Photos: Ralf Richter

processed by: BWM Architekten

Location: Düsseldorf, Germany

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